Feeling afraid should never prevent a person from living their life to the fullest.
Feeling afraid should never prevent a person from living their life to the fullest. That is why SafeCase was created by me and three other UX-designers. Our motivation grew from observing our friends concerns about feeling unsafe while walking alone at night, prompting us to dig into the issue. Through qualitative data collection and analysis from our users, our initial hypothesis was confirmed. We gathered information about the reasons behind the sense of insecurity at night in Stockholm. To organize this data effectively, we employed an affinity diagram, which revealed the core problem we aimed to solve: how can we make our users visible and connected to their trusted friends and family while maintaining discretion and avoiding unwanted attention from strangers?
Following an intensive brainstorming session, we generated a multitude of ideas, ranging from drones to illuminating umbrellas. Ultimately, we settled on the concept of a phone case, which became our focal point. This innovative phone case featured an NFC button, enabling users to discreetly notify their friends through the following app in times of need. The application fostered communication through chat, phone calls, sound, video and GPS location sharing, ensuring constant contact with trusted individuals. The person in need friends could then contact the appropriate authorities if they found it to be necessary.
Through this collaborative and iterative design process, we not only crafted a solution to a pressing problem but also demonstrated our ability to empathize with users, conduct comprehensive research, and translate insights into tangible designs.
Look at this poster we did during the project
Or read this brochure to find out more!